The Big Impact of Visual Communications

In this podcast episode, Barb Davids interviews Jillfrances Gray, Principal of JFG Visual Communications, about the power of strong visual design. Jillfrances explains how visual communication enhances brand recognition and user engagement, sharing strategies for building a unique digital identity. She discusses the pros and cons of using AI and stock photography, offers tips for maintaining consistency in visual branding, and highlights the creativity and problem-solving involved in the process. Jillfrances also shares practical advice for small businesses looking to implement effective visual branding strategies.